American right-wing activist Laura Loomer, a supporter of U.S. President Donald Trump, allegedly received payments for political content posted on social media platforms without disclosing such transactions.
Multiple sources indicate that former Trump campaign adviser Alex Bryusevits and three others confirmed the alleged payments. Two individuals state they directly funded Loomer’s posts on social network X, which she manages with a following of approximately 1.9 million users. A third source reported acting as an intermediary for clients transferring funds to her.
Bank records reveal over $60,000 has been deposited into Loomer and her company, King Breaker Media, since May of last year. While the documentation does not specify the purpose of these transactions, multiple sources associate them with political content creation.
Loomer countered that she is “not some kind of influencer who makes money from tweets,” emphasizing that her business involves public relations and opposition research. She asserted that payments were made for preparing analytical documents rather than publishing posts and denied the existence of fixed rates for such services.
Experts warn that the absence of required labels for paid political content can mislead social media users into believing bloggers maintain independent opinions. Content creators themselves acknowledge that followers often remain unaware of the financial dimensions of their political activities.
Isabel Linzer, an analyst with the Center for Democracy and Technology, explains that the issue stems from gaps in U.S. legislative frameworks. The U.S. Federal Trade Commission, which regulates commercial advertising, lacks authority over political content. Meanwhile, the Federal Election Commission focuses on monitoring campaign expenditures in traditional media. This regulatory gap leaves many bloggers’ paid political posts unregulated.
